New KPIs for Association Business

Amanda has been with ATD for over 15 years heading up Enterprise Solutions. She leads the enterprise sales and revenue growth strategies for ATD including membership, education, and conference product areas. Amanda has a track record of outperforming revenue goals and collaborating across the organization to help ATD attain its vision of creating a world that works better.

As Senior Vice President for Education, Training and Events at NRECA, Erin leads the organization’s extensive meeting and events programming and education and training curriculum for nearly 900 electric cooperatives nationwide. Erin has spent most of her professional career generating the right content for the right people to inspire the right action. Erin joins NRECA following a 15 year career with the National Association of Convenient Stores (NACS).

Richard Yep, CAE, FASAE has been part of the association profession for almost forty years. He is the founder of Ocean Vista Advisors, a consulting firm that works exclusively with not-for-profit organizations, specifically professional associations. Much of his consulting relates to DEI, governance, and facilitation of strategic priorities. Rich is also a Vice President of Vetted Solutions, an executive recruitment firm based in Washington, DC whose practice primarily focuses on placing senior level executives in associations and not-fo-profits.