Yes& is looking for a Public Relations Director who is responsible for the delivery, client satisfaction, quality of service, and on-time, on-budget completion of public relations services for select clients, as well as providing counsel and assistance to members of the Public Relations Department, the agency, and other clients as required.

 

What You Will Do

  • Develop and oversee the strategic direction and execution of localized and national public relations campaigns that use earned media, publicity, press events and other tactics to develop awareness for select clients
  • Develop and execute annual, comprehensive public relations plans
  • Help establish target audiences and create clear and concise messages for each audience. Assess program effectiveness and recommend changes, if required
  • Proactively develop and pitch stories of interest to trade, local and national outlets including broadcast and business press when appropriate
  • Manage other public relations staff and resources
  • Oversee budgeting of media-related projects or project components
  • Field and direct responses to all media-related inquiries
  • Plan and implement clients’ public relations strategies, policies, and procedures
  • Research and write copy for blogs, op-eds and other content marketing materials
  • Build and maintain a database of public relations contacts and foster media relationships
  • Develop and prepare presentations and talking points for client speaking engagements
  • Train and coach client staff for media interview and public speaking engagements

Experience You Need

  • Bachelor's degree, or equivalent, and 5-7 or more years of experience in a public relations environment to include content creation, marketing, and public relations
  • At least 3 years of managerial experience of direct personnel
  • Significant experience with B2C, B2B or B2G client work
  • Previous work for companies/clients in the public sector market is a plus
  • Proficiency with Google Suite products and Microsoft Office, including Word, Excel, and PowerPoint
  • Superior writing, research, and oral presentation skills
  • Financial management of client deliverables
  • Ability to manage and oversee multiple complex projects and accounts
  • Must be a US Citizen and able to pass a Public Trust Security Clearance

Experience that Would be a Plus, but not Required

  • MBA, or Advanced degree in PR, Marketing or Management
  • Application of AgencyAgile, including Roadmapping and Resourcing
  • Time reporting and project management in Workamajig

Values You Should Share with Us

  • Working within a diverse team environment
  • Crafting solutions for internal and external processes
  • Communicating effectively with colleagues and / or clients
  • A mix of collaboration and self-direction in work
  • A commitment to delivering exceptional customer service and measurable results
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